October 15

How to Add Products to Your Google My Business Listing, Illustrated

Step 1: Sign into your Google My Business dashboard for the listing you want to add products to, and click on the Products tab in the left-hand navigation menu:

Step 2. This will bring up a popup telling you how many people saw your listing last month and prompting you to add your products. Click the “get started button”.

Step 3. This brings up the simple wizard for adding your products.

Step 4: Begin by adding a 1200 x 900 photo representing your first product. I recommend using original photos and graphics rather than stock photos, and it can make a bold visual statement if you choose to overlay the name of the product in text on the image.

Step 5: Give your product a name:

Step 6: Create a category for the product. If this is the very first product you’ve added to your listing, there will be nothing in the dropdown. 

Step 7. Optionally, enter the price. You can either enter a single price, or use the little grey toggle on the right to enter a minimum and maximum price range.

Step 8: Add a product description of up to 1000 characters. It’s optional to do this, but you should definitely make the most of this opportunity to talk about the benefits of the product. 

Step 9: Add a call-to-action button from among the choices of Learn More, Buy, Order Online, or Get Offer. 

Step 10: Take a second look at all you’ve entered to be sure you’re happy with your entry and then hit the blue “save” button. Google will then show you the product in your dashboard:


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